9:30am – 10:15am ET

What are the red flags when working with student-athletes aspiring to play college sports? How to work with parents/guardians when they struggle with realistic expectations? We will share key resources that will help your students find the best-fit post-secondary pathway from both an athletic and academic standpoint.

Presenters:
Courtney Rickard, Director of Academics & Compliance, Honest Game
Joyce Anderson, Co-Founder & COO, Honest Game

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1:15pm – 2:00pm ET

Join us for an engaging discussion focused on creating inclusive and innovative STEM communities. Grasp the pressing need for diversity within STEM, while learning strategies to engage underrepresented groups including crafting compelling messages and conveying the importance of quality technical education. Understand the pivotal role ABET plays in advancing excellence in STEM education, aligned with DEI principles and sustainability goals and gain insight into DiscoverE’s mission and its impact on cultivating the upcoming generation of STEM innovators.

Presenters:
Kathy Renzetti, Executive Director, DiscoverE
Sheila Sullivan, Manager, Communications & Marketing, ABET

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2:15pm – 3:00pm ET

With more institutions competing for a lower number of students than there were just last year, each interaction has become increasingly valuable. Traditional data collection can’t tell the whole story, and today’s hyper connected students expect a personalized experience throughout their application journey.  When they share information or preferences, they expect that to influence the way they are supported.

In this showcase, learn how to leverage Qualtrics AI and machine learning to drive authentic relationships with students and parents as they make their decision to provide differentiated and personalized experiences from lead to enrollee.

Presenter:
Joshua Sine, VP of Higher Education Strategy, Qualtrics

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3:15pm – 4:00pm ET

Hear from Butler University about how they address concerns about affordability and the impact it has on their enrollment – and how they use Loan Repayment Assistance Programs (LRAPs) to overcome those concerns and increase enrollment. Also, receive actionable insights from RNL’s recent survey of 12,000 families of college-bound students, including how concerns about cost and affordability are negatively affecting their college planning; and how LRAPs positively impact their students’ decision making. This session will touch on college affordability, increasing enrollment, boosting net tuition revenue, cutting the discount rate, and improving access for underserved student populations. Join this Showcase Session to explore how you can overcome cost and student loan concerns! 

Presenters:
Matt Osborne, Sr. Vice President of Client Service, Ardeo Education Solutions
Lori Greene, Vice President for Enrollment Management, Butler University

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8:45am – 9:30am ET

Significant changes are coming for divorced families and families who will have multiple kids in school at the same time. Low-income families and business owners will also be impacted. Come learn how to navigate these changes with your students and see how they can see in real time how these changes will impact their unique family scenario. See a demo of our software, the “Scoir” of financial aid and scholarships.

Presenters:
Matt Carpenter, Co-Founder, College Aid Pro
Peg Keough, Director of Education, College Aid Pro

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9:45am – 10:30am ET

There’s been ample discussion in higher education circles about the demographic cliff, but little attention has been paid to the fact that the percentage of 18-24 year-olds choosing to attend college peaked years ago and continues to decline—the “demand cliff.” Unlike the demographic cliff, the demand cliff isn’t an inevitability. Through individual and collection actions, institutions can work to redress this trend.

Presenters:
Breanne Simkin, HURON
Rob Bielby, HURON

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1:00pm – 1:45pm ET

Did you know an estimated 8-10% of professional athletes have ADHD? Join us for an engaging and inspiring session with former NBA player, Sam Vincent, as he unveils Beacon College’s groundbreaking athletic program designed to transform the lives of students with learning differences. Sprinkled with basketball trivia and real-world examples, Sam will share valuable insights on how counselors can empower students to excel academically and socially through his 9 Championship Principles.

Session Highlights:

• Unlocking Potential: Discover the keys to harnessing the unique abilities of studentswith learning differences and fostering their growth as champions in the classroom andon the field.

• Winning Strategies: Learn practical tips and strategies to support these exceptionalstudents, both academically and personally, while promoting resilience, determination,and teamwork.

• Tools of the Trade: Explore a toolkit of resources and giveaways for you to engagestudents on college readiness skill-building, from tailored academic support toenhancing social skills, ensuring they reach their full potential in college.

Don’t miss this opportunity to gain valuable insights from a sports legend and to take home actionable strategies for your students, no matter their academic or athletic interests. Join us in changing the game and setting a new standard for engaging students with learning differences in proactive college and career readiness.

Presenters:
Sam Vincent, Former NBA Player
Dale Herold, Vice President of Admissions and Enrollment Management, Beacon College

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2:00pm – 2:45pm ET

A few years ago, Common App asked members, counselors, and students what words they would never use to describe the college admission process. Words like simple, logical, joyful, and equitable emerged repeatedly. That’s because for many students the admission process makes higher education seem like a scarce resource. Our own data shows that low-income students are still significantly underrepresented in our applicant pool.

Common App has committed to closing our equity gap in low-income students applying to college by 2030. But we can’t do it alone. Powered by the most comprehensive source of higher education application data available, we are partnering with colleges, counselors, researchers, and mission-aligned organizations to achieve this bold vision.

In this session, we’ll break down the college application equity gap as it relates to socioeconomic status. We will also engage the audience in conversation about evidence-based practices that advance postsecondary opportunities for underrepresented students, and how they can join these efforts.

Presenters:
Illeana Rodriguez, Senior Vice President, Constituent Engagement, Common App
Stephanie Owens, Vice President, Student Success, Common App

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3:00pm – 3:45pm ET

The higher education landscape has changed: there are fewer college-bound students; test-taking numbers are decreasing; data privacy policies are increasing; the student journey is less predictable; engagement channels have multiplied; our dynamic with students has changed—we are no longer in control; Gen Z and Gen Alpha expect customization and demand authenticity; students are questioning the value of higher education.

Let’s talk about it.

Better yet, let’s talk about the Student Search strategies that address these challenges and the fundamental changes required to adapt to this landscape. We invite you to tackle this head-on with us and view student recruitment through the lens of this reality. Ultimately, we invite you to search differently.

Presenter:
Scott Ochander, Partner, Chief Leadership Strategist, Carnegie

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9:30am – 10:15am ET

Can colleges and universities rely on legacy systems to recruit and enroll the students of the future? Will outdated software tools be able to reach applicants on new communication platforms, provide critical data integration with enterprise systems that are upgraded annually, and support ever-evolving operational requirements, even after staff turnover? Join us while we discuss how schools can best ensure a future-proof Constituent Relationship Management (CRM) technology strategy for recruitment and admissions with Enrollment Rx and Salesforce.

Presenter:
Lawerence Levy, Enrollment RX

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10:30am – 11:15am

Going from exploration to application shouldn’t feel daunting for college-bound students. So it’s critical for admissions teams to create a sense of community around the recruitment experience—one that engages students early and helps them feel heard and supported.

With Xello for Higher Education, you will have access to the only pre-inquiry marketing platform that enables colleges to connect with prospective students early and create a sense of community before an inquiry is made.

Presenters:
Logan Ouellette, Xello
Cassie Montgomery, Amarillo College

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